Copywriters are like chameleons. They adapt their style to suit the occasion. (Though to be fair they don’t usually have swivelling eyes, stereoscopic vision and scaly skin.)
Unlike chameleons, however, good copywriters help their clients to stand out – rather than blend in.
Are you after the equivalent of a party dress? Or your best bib and tucker? Or how about some seriously buttoned-down workwear?
Click on the portfolio below to see pieces from my recent copywriting wardrobe. Some crackle. Others pop. None will lull clients or customers to sleep. All are aimed squarely at making the sale.
Get in touch for a no-obligation quote for copywriting in a similar style to any of these, or for a completely different approach to suit you and your business.