Copywriting samples with chameleon appeal
If you’re wrestling with a marketing campaign, you need a copywriter to dig out your inner chameleon to find a fresh angle.
An angle that makes you shine. Whether you’re producing a website, emails, press releases, social media, blog posts ... or any material that needs to represent you, your product or your service with clarity and confidence.
Are you after copy that’s the equivalent of a party dress? Or maybe your best bib and tucker? Or how about some buttoned-down workwear?
Then get a copywriter who can think and feel.
One who puts the focus on your message and the customers who need to hear it.
Who can distil the essence of your brand, transforming it from straightforward to engaging and inspirational – every time.
The idea is to communicate your purpose in a way that makes you distinctive, without coming across as distinctly annoying. (I am a copywriter, but I’m not crazy.)
Your difference makes you valuable ...
That’s why it’s time for some chameleon copy to represent your business – in all its true colours. Using words that give you a memorable voice and verbal identity, without hyperbole or slippery sales jargon. All delivered on time and to budget.
Click anywhere on the portfolio below to see a few samples from my copywriting wardrobe.
... so your copywriting needs to show how you’re different
Some pieces are short, smart, snappy. Others have more narrative sewn in, for extra SEO oomph. All are designed to achieve results over and above the objectives of the brief.
And the aim of every piece? To build confidence in your message, trust for your brand and empathy from your readers.
You may be wondering how much my copywriting costs. I work for myself so you won’t get slapped with agency rates. A professional copywriter probably costs less than you think. Simply ask me for a quote.
It’ll save you the embarrassment of having to don a reptile suit or speak in outdated sales banter. I promise.